B2B Packaging Brand
B2B Packaging — Organic Growth & Lead Gen
Objectives
- Establish a strong online presence for new wholesale products
- Rank for industry-specific and solution-based keywords
- Drive qualified lead generation through organic search
Key Activities
- Comprehensive industry research for high-intent keywords
- Landing pages built around buyer pain points
- Funnel-stage content marketing & blog calendar
- Ongoing ranking and Search Console tracking
A 12-month B2B SEO program that put a wholesale packaging site on page one for 500 high-intent keywords and grew organic traffic by 75%.
The Challenge
A new B2B packaging brand needed a strong online presence for wholesale products. Without rankings for industry-specific and solution-based keywords, organic lead flow stayed limited in a competitive packaging market.
What We Built
We ran comprehensive industry research to identify high-intent keywords, built and optimized landing pages around those terms and buyer pain points, and launched a content marketing system — including a funnel-stage blog editorial calendar — to support rankings and authority.
The Result
Within 6 months the site hit first-page rankings for 500 high-intent keywords. Organic traffic rose 75%, and Search Console showed 92.9K clicks and 5.1M impressions over 16 months — driving significant lead volume from organic search.